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Why running your business feels lonely: what helps

Jung-Hong KimJung-Hong KimOctober 24th, 20269 min read
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Quick answer

Founder loneliness is the isolation that comes from running a business largely alone: a confidentiality wall with your own team, and a peer group that shrinks once you take the role. It shows up across independent surveys: a late-2025 YouGov survey found 44-56% of UK small-business owners report it, and a 2012 RHR International CEO Snapshot Survey found roughly 50% of U.S. CEOs reported isolation or loneliness, with about 61% of that group saying it hurt their performance. Real support exists, from scheduled peer groups to the 988 Suicide & Crisis Lifeline.

  • The isolation is well documented across two separate studies: YouGov's late-2025 survey found a 44-56% rate among UK small-business owners, and the 2012 RHR International CEO Snapshot Survey of 83 U.S. CEOs found roughly 50% reporting isolation or loneliness, with 61% of that group saying it hurt their performance.
  • The cause is structural: a confidentiality wall between owner and team, plus a shrinking peer group, drives isolation regardless of how social the person is (Kristen N. Prince, DBA dissertation, University of Missouri-St. Louis, 2024; Reid Hoffman, Greylock).
  • Entrepreneurs show higher mental-health rates compared with a non-founder comparison group: 30% report depression and 29% ADHD, per Freeman et al., 2019, in Small Business Economics.
  • The U.S. Surgeon General's May 2023 advisory links chronic loneliness to a 29% higher risk of heart disease and a 32% higher risk of stroke, among its broader health findings (NPR, 2023).
  • Real support exists today: the 988 Suicide & Crisis Lifeline, SAMHSA's FindTreatment.gov, Psychology Today's therapist directory, and founder peer groups such as EO or Vistage.
  • Scheduling peer support and professional help as a standing weekly habit, the way real founders describe it working, is what tends to help most.

Introduction

{"title":"Why running your business feels lonely: what helps","slug":"why-running-your-business-feels-lonely","h1":"Why running your business feels lonely: what helps","description":"Founder and owner loneliness is a documented, measured pattern that outlasts any single rough week. Here's what the research says and what helps.","contentType":"spoke","template":"pain-aida","body":"You can be on back-to-back calls all day and still come home having talked to no one about the thing that's actually keeping you up. That gap between how connected you look and how few people you can be honest with is real enough that researchers measure it, part of the broader pattern of business owner burnout. A late-2025 YouGov survey for the Start Up Loans Company found 44% of UK small-business owners have felt lonely or isolated running their business, a figure that climbs to 56% among owners of the smallest firms.

"every morning I opened my laptop with a knot in my stomach, bracing for the reminder that maybe this whole firm idea was a terrible mistake." (Akhil Mishra)

Is it normal to feel this alone running my own business?

Yes, and the data backs up the feeling. The same YouGov survey found isolation peaking at 65% among founders trading less than a year and easing to 31% among those trading ten to fifteen years. A 2012 RHR International CEO Snapshot Survey of 83 U.S. CEOs, later popularized by HBR's Amy Gallo in "Research: Lonely CEOs Hurt the Bottom Line," found roughly 50% reported feelings of isolation or loneliness in the role, and about 61% of that group said it hurt their performance. A 2024 Harvard Business Review study of 109 CEOs of major Canadian organizations, backed by in-depth interviews with 46 of them, found the feeling tracks with the weight of decision-making itself and worsens during a crisis. None of that makes a lonely Tuesday feel better. It does mean you aren't imagining it, and you aren't uniquely bad at this.

The confidentiality wall nobody mentions when you sign the papers

Nobody hands you a warning label when you take the top job, but the isolation that comes with it is built into the role itself. A 2024 University of Missouri-St. Louis dissertation by Kristen N. Prince, based on interviews with 26 senior leaders and seven of their confidants, traces the isolation to how senior roles are organized: fewer people see the whole picture, and fewer still can be told about it honestly. Reid Hoffman makes a similar point in a Greylock post on the loneliness of entrepreneurship: the weight of decisions that affect your team, your investors, and your customers sits with you in a way it never quite sits with the people you lead.

The second half of the mechanism is just as plain: your peer group shrinks the day you take the role. Other people who've sat exactly where you're sitting are rare, and the ones who have are often competitors or too far removed to call on a Tuesday night. That's a structural fact about the job, separate from how outgoing you happen to be.

Why can't I tell anyone I'm struggling?

Because the people closest to you each have a reason not to hear it plainly: a team that needs confidence in the plan, or a board that can read candor as weakness. That wall comes with the role itself, the kind of structural isolation researchers have documented in interviews with senior leaders, whatever your own comfort with asking for help looks like. Reid Hoffman has described founders as carrying fear and doubt their own teams can't see, which is part of why the loneliness holds even in a crowded room. It's the shape of the job, worth naming to yourself even on the days you can't say it out loud to anyone else.

What the research says about the toll

Finding Source
Entrepreneurs report depression at roughly 30% and ADHD at roughly 29%, against a non-founder comparison group, with some mental-health impact reported by 72% Freeman et al., Small Business Economics, 2019 (Springer)
Roughly 50% of 83 surveyed U.S. CEOs reported isolation or loneliness in the role, and about 61% of that group said it hurt their performance 2012 RHR International CEO Snapshot Survey, popularized by HBR's Amy Gallo (SmartCompany)
CEO loneliness tracks with decision-making weight and worsens during a crisis, from a survey of 109 CEOs of major Canadian organizations plus 46 in-depth interviews Harvard Business Review, December 2024 (HBR)
Chronic loneliness carries a 29% higher risk of heart disease and a 32% higher risk of stroke U.S. Surgeon General's May 2023 advisory, via NPR

The pattern across these studies points the same direction: running something largely by yourself goes with higher rates of depression and ADHD among founders, and chronic loneliness in general is linked to heart disease and stroke.

How other founders actually cope with it

Jonathan TranPham, now CEO of Reflect, found his way through it in a weekly founder meditation group: thirty minutes of silence followed by a short talk, in a room full of people who didn't need the backstory explained. "We'd have to explain what's underneath us, why we're tired," he told Crunchbase News about why the group mattered, before it eventually outgrew its space and closed. Clinical psychologist Cameron Sepah, who coaches founders and was one himself, suggests noticing the habits you reach for when the feeling shows up, whether that's a drink or just more hours at the desk, before reaching for them without thinking. Sahil Lavingia has argued that loneliness is a normal signal worth paying attention to: you're underconnected, and that's a fixable condition.

Founder Akhil Mishra put the same feeling in plainer terms when he nearly walked away from his firm:

"I never admitted to anyone how close I was to giving up."

(Akhil Mishra, via Substack)

What ties these accounts together is the same thing: another person, scheduled on purpose, somewhere in the picture.

The honest list of what helps

None of this is exotic or requires reinventing your calendar. Peer groups built specifically for owners, such as Entrepreneurs' Organization (EO) or Vistage, exist because the missing-peers problem is common enough to have an entire industry built around solving it. Therapy or executive coaching, treated as a standing weekly habit, shows up again and again in founder accounts of what worked. Psychology Today's therapist directory lets you filter by specialty and insurance if you're starting from zero.

If today is harder than a bad week, two free, immediate options exist: the 988 Suicide & Crisis Lifeline is confidential and reachable any hour by phone or text, and SAMHSA's FindTreatment.gov is a free federal locator for mental-health and substance-use treatment. Neither requires you to have it figured out first.

Where Klipy fits, and where it doesn't

A tool can't replace a person you trust, and nothing here claims otherwise. Part of what founders describe as loneliness is also plain overload: being the only person doing sales and everything else at once leaves no slack to return a peer's call or keep a standing therapy slot, the same squeeze that shows up in why you envy your friends' guaranteed vacation days. Klipy is built as the AI CRO: the AI agent that runs your entire sales operation: it captures and logs every call as it happens, drafts your follow-ups, and stages a nudge for each stalled deal, each one waiting for your yes.

The AI CRO doesn't fix the confidentiality wall or replace a peer group, but it gives back some of the hours that a solo sales motion quietly takes, hours the Solo Sales Tax report puts a number on in time and in burnout. That's a small, concrete trade. On a good week, it can be the difference between skipping the peer call and actually making it.

Running the whole thing yourself was never supposed to mean carrying it all alone. The data says a large share of owners feel this at some point, 44% of UK small-business owners in the YouGov survey, and the research traces it to the structure of the role itself. The fix, however small or however scheduled, starts with telling one person the truth about it.","geo":{"conciseAnswer":"Founder loneliness is the isolation that comes from running a business largely alone: a confidentiality wall with your own team, and a peer group that shrinks once you take the role. It shows up across independent surveys: a late-2025 YouGov survey found 44-56% of UK small-business owners report it, and a 2012 RHR International CEO Snapshot Survey found roughly 50% of U.S. CEOs reported isolation or loneliness, with about 61% of that group saying it hurt their performance. Real support exists, from scheduled peer groups to the 988 Suicide & Crisis Lifeline.","tldr":"Running a business alone produces a specific, documented kind of isolation: a confidentiality wall between owner and team, plus a peer group that shrinks the moment you take the role. Surveys put real numbers on it: a 44-56% rate among UK small-business owners (YouGov, 2025), and roughly 50% of U.S. CEOs, with about 61% of that group saying the isolation hurt their performance (2012 RHR International CEO Snapshot Survey). Entrepreneurs also report higher depression and ADHD rates compared with a non-founder comparison group (Freeman et al., Small Business Economics, 2019). What founders describe as working is scheduled peer support and professional help, backed by resources like the 988 Lifeline, more than any single tool.","keyTakeaways":["The isolation is well documented across two separate studies: YouGov's late-2025 survey found a 44-56% rate among UK small-business owners, and the 2012 RHR International CEO Snapshot Survey of 83 U.S. CEOs found roughly 50% reporting isolation or loneliness, with 61% of that group saying it hurt their performance.","The cause is structural: a confidentiality wall between owner and team, plus a shrinking peer group, drives isolation regardless of how social the person is (Kristen N. Prince, DBA dissertation, University of Missouri-St. Louis, 2024; Reid Hoffman, Greylock).","Entrepreneurs show higher mental-health rates compared with a non-founder comparison group: 30% report depression and 29% ADHD, per Freeman et al., 2019, in Small Business Economics.","The U.S. Surgeon General's May 2023 advisory links chronic loneliness to a 29% higher risk of heart disease and a 32% higher risk of stroke, among its broader health findings (NPR, 2023).","Real support exists today: the 988 Suicide & Crisis Lifeline, SAMHSA's FindTreatment.gov, Psychology Today's therapist directory, and founder peer groups such as EO or Vistage.","Scheduling peer support and professional help as a standing weekly habit, the way real founders describe it working, is what tends to help most."],"faq":[{"question":"Is it normal for me to feel this alone running my own business?","answer":"Yes. 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Jung-Hong Kim

About the author

Jung-Hong Kim

Co-founder & CEO, Klipy

Jung-Hong Kim is the co-founder and CEO of Klipy, the AI CRO for owner-led B2B teams. He has spent over 15 years in B2B technology and builds Klipy while running its sales himself, the same owner-seller he builds for who still closes and delivers the work. He writes about sales follow-up, speed-to-lead, and running a founder-led sales motion without an SDR team, grounded in what actually works when the person selling is also the person doing the delivery.

15+ years in B2B technologyCo-founder and CEO of KlipyHKUST alumnus

Sources

  1. Harvard Business Review · Harvard Business Review
  2. SmartCompany / LeadingCompany (James Thomson), reporting RHR International · SmartCompany / LeadingCompany (James Thomson), reporting RHR International
  3. Small Business Economics (Springer), Freeman, Staudenmaier, Zisser & Andresen · Small Business Economics (Springer), Freeman, Staudenmaier, Zisser & Andresen
  4. Journal of Leadership & Organizational Studies (SAGE) · Journal of Leadership & Organizational Studies (SAGE)
  5. U.S. Surgeon General / HHS, via AHRQ Integration Academy · U.S. Surgeon General / HHS, via AHRQ Integration Academy
  6. 988 Suicide & Crisis Lifeline (SAMHSA/HHS) · 988 Suicide & Crisis Lifeline (SAMHSA/HHS)
  7. Substance Abuse and Mental Health Services Administration (SAMHSA) · Substance Abuse and Mental Health Services Administration (SAMHSA)
  8. The Start Up Loans Company (British Business Bank) / YouGov · The Start Up Loans Company (British Business Bank) / YouGov
  9. Greylock (Reid Hoffman) · Greylock (Reid Hoffman)
  10. Crunchbase News (Natasha Mascarenhas) · Crunchbase News (Natasha Mascarenhas)
  11. University of Missouri-St. Louis (Kristen Prince dissertation) · University of Missouri-St. Louis (Kristen Prince dissertation)
  12. Substack (Akhil Mishra) · Substack (Akhil Mishra)

Frequently asked questions

Yes. A late-2025 YouGov survey found 44% of UK small-business owners, and 56% of microbusiness owners, have felt isolated running their business. A 2012 RHR International survey of 83 U.S. CEOs found roughly 50% reported isolation, and 61% said it hurt their performance.

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